[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"docs-id-\u002Fdocs\u002Fplatform-guides\u002Fclick-to-whatsapp":3},{"id":4,"title":5,"body":6,"category":456,"code_examples":457,"demos":457,"description":458,"extension":459,"meta":460,"navigation":457,"order":461,"path":462,"seo":463,"sitemap":470,"stem":472,"tags":473,"toc":477,"videos":457,"__hash__":478},"docs\u002Fdocs\u002Fplatform-guides\u002Fclick-to-whatsapp.md","Pelacakan Konversi Click-to-WhatsApp (CTWA)",{"type":7,"value":8,"toc":438},"minimark",[9,13,26,31,53,64,84,95,110,114,120,215,222,226,246,250,286,292,298,308,312,338,342,349,361,374,378,388,392,398,402,414,418],[10,11,5],"h1",{"id":12},"pelacakan-konversi-click-to-whatsapp-ctwa",[14,15,16,17,21,22,25],"p",{},"Iklan ",[18,19,20],"strong",{},"Click-to-WhatsApp (CTWA)"," mengarahkan orang dari Facebook atau Instagram langsung ke percakapan WhatsApp Anda. Konektor menghubungkan konversi dari percakapan tersebut kembali ke iklan melalui ",[18,23,24],{},"Meta Conversions API",", sehingga Meta dapat mengoptimalkan kampanye Anda.",[27,28,30],"h2",{"id":29},"cara-kerjanya","Cara kerjanya",[14,32,33,34,40,41,43,44,48,49,52],{},"Saat pelanggan mengklik iklan CTWA dan mengirim pesan pertama, Meta menyisipkan sebuah ",[18,35,36],{},[37,38,39],"code",{},"ctwa_clid"," (Click-to-WhatsApp Click ID) ke dalam webhook pesan tersebut. Konektor menyimpan ",[37,42,39],{}," itu pada lead. Ketika lead kemudian berkembang (misalnya menjadi ",[45,46,47],"em",{},"qualified"," atau ",[45,50,51],{},"won","), Konektor mengirim event konversi ke Meta.",[14,54,55,56,59,60,63],{},"Agar Meta mengaitkan konversi itu ke iklan CTWA, event ",[18,57,58],{},"harus"," dikirim sebagai ",[45,61,62],{},"business messaging",", bukan event website biasa. Konektor mengirim tiga field wajib:",[65,66,67,73,78],"ul",{},[68,69,70],"li",{},[37,71,72],{},"action_source: \"business_messaging\"",[68,74,75],{},[37,76,77],{},"messaging_channel: \"whatsapp\"",[68,79,80,83],{},[37,81,82],{},"user_data.ctwa_clid"," (nilai mentah, tidak di-hash)",[14,85,86,87,90,91,94],{},"ditambah identitas bisnis (",[37,88,89],{},"whatsapp_business_account_id",") dan dikirim ke ",[18,92,93],{},"dataset CTWA"," khusus milik akun WhatsApp Anda.",[96,97,99],"note",{"title":98},"Kenapa perlu dataset & token khusus",[14,100,101,102,105,106,109],{},"Meta menggunakan ",[18,103,104],{},"dataset CTWA tersendiri"," untuk konversi WhatsApp, berbeda dari pixel website. Mengirim event ke dataset itu memerlukan izin akses. Saat Anda menghubungkan ",[18,107,108],{},"WhatsApp Business Account (WABA)",", Meta memilih dataset yang sudah terkait atau membuatnya jika belum tersedia. Konektor menyimpan Dataset ID dan token secara otomatis.",[27,111,113],{"id":112},"partner-yang-didukung","Partner yang didukung",[14,115,116,117,119],{},"Deteksi ",[37,118,39],{}," bergantung pada partner WhatsApp yang Anda pakai.",[121,122,123,141],"table",{},[124,125,126],"thead",{},[127,128,129,133,138],"tr",{},[130,131,132],"th",{},"Partner",[130,134,135,137],{},[37,136,39],{}," terdeteksi",[130,139,140],{},"Identitas bisnis (WABA)",[142,143,144,156,167,176,186,195,204],"tbody",{},[127,145,146,150,153],{},[147,148,149],"td",{},"WhatsApp API (gateway)",[147,151,152],{},"✅ (paling lengkap)",[147,154,155],{},"Otomatis dari session",[127,157,158,161,164],{},[147,159,160],{},"Qiscus",[147,162,163],{},"✅",[147,165,166],{},"Otomatis dari webhook",[127,168,169,172,174],{},[147,170,171],{},"Kirimdev",[147,173,163],{},[147,175,166],{},[127,177,178,181,183],{},[147,179,180],{},"Halo AI",[147,182,163],{},[147,184,185],{},"Lewat penautan WABA",[127,187,188,191,193],{},[147,189,190],{},"kirim.chat",[147,192,163],{},[147,194,185],{},[127,196,197,200,202],{},[147,198,199],{},"Qontak",[147,201,163],{},[147,203,185],{},[127,205,206,209,212],{},[147,207,208],{},"Pancake",[147,210,211],{},"❌ belum",[147,213,214],{},"—",[216,217,219],"tip",{"title":218},"Qiscus & Kirimdev",[14,220,221],{},"Untuk Qiscus dan Kirimdev, ID WhatsApp Business Account terbaca otomatis dari webhook. Anda tidak perlu memasukkannya secara manual, tetapi tetap perlu menghubungkan Meta satu kali.",[27,223,225],{"id":224},"prasyarat","Prasyarat",[227,228,229,236,239],"ol",{},[68,230,231,232,235],{},"Anda menjalankan ",[18,233,234],{},"iklan Click-to-WhatsApp"," di Meta.",[68,237,238],{},"Nomor WhatsApp bisnis Anda menerima pesan melalui salah satu partner yang didukung di atas.",[68,240,241,242,245],{},"Anda memiliki akses ke ",[18,243,244],{},"Meta Business Manager"," untuk memberi izin.",[27,247,249],{"id":248},"cara-menghubungkan","Cara menghubungkan",[227,251,252,263,266,269,276,283],{},[68,253,254,255,258,259,262],{},"Buka ",[37,256,257],{},"WhatsApp"," > ",[37,260,261],{},"Sessions"," di Konektor.",[68,264,265],{},"Cari Session dengan nomor bisnis yang menerima pesan dari iklan CTWA.",[68,267,268],{},"Pilih ikon pensil untuk mengedit Session.",[68,270,271,272,275],{},"Isi ",[37,273,274],{},"WhatsApp Business Account ID"," dengan WABA ID untuk nomor tersebut.",[68,277,278,279,282],{},"Pilih ",[37,280,281],{},"Hubungkan Meta",".",[68,284,285],{},"Login ke Meta dengan akun yang memiliki akses ke WABA, lalu setujui izin yang diminta.",[14,287,288,289,282],{},"Meta memilih atau membuat dataset CTWA untuk WABA tersebut. Konektor menyimpan Dataset ID dan token secara otomatis. Jika berhasil, status Session berubah menjadi ",[37,290,291],{},"CTWA terkonfigurasi",[14,293,294,295,297],{},"Setelah aktif, konversi dari lead CTWA otomatis dikirim sebagai event ",[45,296,62],{}," ke dataset CTWA Anda.",[14,299,300,301,304,305,307],{},"Jika koneksi CTWA khusus belum siap, Konektor tetap mengirim konversi baru sebagai event ",[37,302,303],{},"chat"," biasa melalui dataset Meta default workspace. Konversi tetap terkirim, tetapi Meta belum menerima atribusi ",[45,306,62],{}," khusus CTWA sampai Anda menyelesaikan penautan WABA.",[27,309,311],{"id":310},"memverifikasi","Memverifikasi",[65,313,314,328],{},[68,315,316,317,320,321,324,325,327],{},"Di ",[18,318,319],{},"Conversion Logs"," Konektor, konversi dengan koneksi CTWA yang siap menampilkan ",[18,322,323],{},"\"Terkirim (business_messaging)\"",". Fallback sementara tampil sebagai pengiriman ",[37,326,303],{}," biasa.",[68,329,316,330,333,334,337],{},[18,331,332],{},"Meta Events Manager",", buka dataset CTWA Anda (dinamai sesuai Page) dan periksa event ",[37,335,336],{},"business_messaging"," yang masuk.",[27,339,341],{"id":340},"troubleshooting","Troubleshooting",[343,344,346,347],"h3",{"id":345},"konversi-ctwa-terkirim-sebagai-chat","Konversi CTWA terkirim sebagai ",[37,348,303],{},[14,350,351,352,354,355,357,358,360],{},"Lead memiliki ",[37,353,39],{},", tetapi dataset atau izin CTWA khususnya belum siap. Konektor mengirim konversi sebagai event ",[37,356,303],{}," biasa agar pengiriman tetap berjalan. Meta tidak menganggap event tersebut sebagai konversi ",[45,359,62],{}," yang teratribusi.",[14,362,363,366,367,370,371,373],{},[18,364,365],{},"Solusi:"," pilih ",[18,368,369],{},"Hubungkan"," pada Session dan selesaikan penautan WABA. Konversi baru memakai ",[45,372,62],{}," setelah koneksi berhasil. Entri lama yang sudah dilewati tetap tercatat dan dapat dicoba ulang setelah koneksi siap.",[343,375,377],{"id":376},"waba-belum-ditautkan","\"WABA belum ditautkan\"",[14,379,380,381,258,383,385,386,282],{},"Nomor WhatsApp yang menerima lead belum terhubung ke Meta. Buka ",[37,382,257],{},[37,384,261],{},", edit Session yang sesuai, lalu pilih ",[37,387,281],{},[343,389,391],{"id":390},"lead-dari-pancake-tidak-teratribusi","Lead dari Pancake tidak teratribusi",[14,393,394,395,397],{},"Adapter Pancake belum mengekstrak ",[37,396,39],{},". Jika Anda menjalankan iklan CTWA, gunakan partner yang didukung, atau hubungi tim kami.",[343,399,401],{"id":400},"pesan-tidak-menjadi-lead-sama-sekali","Pesan tidak menjadi lead sama sekali",[14,403,404,405,409,410,413],{},"Ini masalah koneksi partner, bukan CTWA. Lihat panduan partner terkait (mis. ",[406,407,160],"a",{"href":408},"\u002Fdocs\u002Fpartner\u002Fqiscus",", ",[406,411,171],{"href":412},"\u002Fdocs\u002Fpartner\u002Fkirimdev",").",[27,415,417],{"id":416},"langkah-selanjutnya","Langkah selanjutnya",[65,419,420,426,432],{},[68,421,422],{},[406,423,425],{"href":424},"\u002Fdocs\u002Fplatform-guides\u002Fmeta-capi","Setup Meta CAPI",[68,427,428],{},[406,429,431],{"href":430},"\u002Fdocs\u002Fplatform-guides\u002Fmeta-emq","Optimasi EMQ Score",[68,433,434],{},[406,435,437],{"href":436},"\u002Fdocs\u002Fpartner","Integrasi Partner WhatsApp",{"title":439,"searchDepth":440,"depth":440,"links":441},"",2,[442,443,444,445,446,447,455],{"id":29,"depth":440,"text":30},{"id":112,"depth":440,"text":113},{"id":224,"depth":440,"text":225},{"id":248,"depth":440,"text":249},{"id":310,"depth":440,"text":311},{"id":340,"depth":440,"text":341,"children":448},[449,452,453,454],{"id":345,"depth":450,"text":451},3,"Konversi CTWA terkirim sebagai chat",{"id":376,"depth":450,"text":377},{"id":390,"depth":450,"text":391},{"id":400,"depth":450,"text":401},{"id":416,"depth":440,"text":417},"platform-guides",null,"Cara Konektor melacak konversi dari iklan Click-to-WhatsApp ke Meta Conversions API, partner yang didukung, dan cara menghubungkan WhatsApp Business Account agar atribusi berjalan.","md",{},5,"\u002Fdocs\u002Fplatform-guides\u002Fclick-to-whatsapp",{"title":464,"description":465,"keywords":466,"canonical":462},"Pelacakan Konversi Click-to-WhatsApp (CTWA) - Meta CAPI","Aktifkan atribusi konversi iklan Click-to-WhatsApp di Konektor. Hubungkan WhatsApp Business Account & dataset CTWA ke Meta Conversions API.",[467,39,468,62,469],"ctwa","click to whatsapp conversions api","meta capi whatsapp",{"loc":462,"lastmod":471},"2026-07-15","docs\u002Fplatform-guides\u002Fclick-to-whatsapp",[467,474,475,62,39,476],"click to whatsapp","meta capi","whatsapp",true,"WaUdCAyyspf644rWP0b57tDDZ4wwAic7DaC-nrDcYKU"]